![]() ![]() ![]() While data mining is not new, four key factors now make it vital: Data snooping, particularly when involving personal information.Knowledge Discovery in Databases (KDD), particularly by the AI/machine learning community.The term data mining began to be used in the 1990s – it is also referred to as: Data mining question: What products do customers buy most often when they buy product X?.Data analysis question: What were my sales for last month?.Often involving millions of records, from multiple data sources, data mining can be carried out through software under human control, or be completely automated using artificial intelligence and machine learning.ĭata mining differs from traditional data analysis as it uncovers hidden patterns in data, rather than necessarily answering set questions. Data mining is the analysis of huge volumes of data to find hidden patterns, anomalies, or correlations, predicting future trends and opportunities. ![]()
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